Formative—AXA Rosenberg

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			AXA Rosenberg
Marketing Campaigns AXA Rosenberg NUMMI PeopleSoft Gelco DPR Construction Chiron ProBusiness Lucent Technologies The Asia Foundation USS-POSCO Corporate Magazines PeopleSoft PeopleTalk DPR Review ProBusiness Insight			Formative—AXA Rosenberg AXA Rosenberg — a global leader in equities management — asked Formative to redesign their flagship quarterly publication, The Advantage. The magazine became just the first of many projects that help AXA Rosenberg communicate more effectively with prospects, existing clients, and employees. We have designed entire conference packages from email "save the date" announcements to confirmation vehicles, welcome kits, and agenda packets. We have produced communiques in kanji and Chinese. We have created a wide range of email and electronic templates for announcements, presentations, and memoranda. The materials are designed to underscore AXA Rosenberg's key attributes — integrity, analytic excellence, stability, and performance.